Never have enough time in your real estate business? You’re certainly not alone. There never seem to be enough hours in a day, week, or month. You just want to clone yourself!
The good news is, you don’t have to do it all. The bad news is, many real estate agents choose their tasks unwisely.
What do you actually need to focus on, and what can you handle with outsourcing? Find out now.
Be There in Person: When You’re Needed
There are times you need to be present, and things that you absolutely must handle. Beyond the obvious, though, there’s actually a lot you don’t need to have a hand in. Here’s where you’re truly needed.
If you’re sponsoring a community event, need to network, or are hosting a live event for your prospects, you need to be there. There’s a lot of work that goes into it, and your face – in person – is what brings it all together.
It doesn’t surprise anyone that live events are a must-do for agents.
Showings and Listing Presentations
Unless you have a strong team with specific listing and buyer’s agents, you need to handle your customers personally. People are hiring you to work with you, and it’s important to be as present as possible.
This doesn’t mean you have to be taken advantage of. And you don’t always need to be face-to-face – phone calls and emails are also great communication. However, your personal touch is the key to how you build your business.
And that’s it!!
Focus on Outsourcing: Mailings, Social Media, and More
Would it surprise you that you can outsource your well-designed marketing plan? If you know what you need to send and when it should be done, you can have someone handle it for you.
In fact, at Printerbees we are able to handle your mailing using your mailing list or Every Door Direct Mail (EDDM®). Your mailing list should be CASS certified, meaning that your addresses are known by the postal service and will be delivered to.
For social media, consider having someone keep your posting consistent while you focus on person-to-person outreach and serving your customers. We enjoy using Socially Posted. They have plans that will allow you stay consistent on Twitter, Facebook, LinkedIn, and Google+. Instagram is available as well.
You can also use automation to handle email marketing as well. By planning ahead, you can use an email service provider to set up immediate responses to inquiries, regular marketing outreach, and much, much more.
Save Time and Improve Your Income with Outsourcing!
Here’s the bottom line – if you don’t have enough time to do something, it’s not likely to get done. And what does that mean?
- Inconsistent marketing mailings
- Abandoned social media profiles
- Slow follow-up to inquiries online
- Missed calls from clients
- Missed appearances at marketing events
Can you afford that?
Instead, invest strategically in outsourcing. You’ll need a plan, but you don’t have to personally execute every step. Let Printerbees send out the mailings you purchase from us. Let Socially Posted take care of your social media. Get a great email marketing service.
From there, you’ll have more time to handle the things that really matter in your business. You won’t be inconsistent. You’ll make more money because your business will be on track. There’s nothing but winning!
What do you outsource? Share in the comments!