Google+
Real Estate Mastermind
Blogging Community Page
Invest in real estate marketing
SEO Blogging
Winter Real Estate Marketing
Worst Listing Photos

Relationships with International Real Estate Agents

International real estate

Today, we are featuring a guest post from Christel Silver, Broker/Owner of Silver International Realty! A relationship does not happen overnight – locally or globally. The first time I went to Germany as the liaison to Germany for the National Association of Realtors (NAR), no one wanted to talk to me. That’s because in many…

Read More→

So You Want to Be a Great Realtor®? Tips & Tricks

Great Realtor

Today, we are featuring a guest post from Jessica Rosato, a Luxury Broker Associate at Nestler Poletto Sotheby’s International Realty! Working as a real estate agent has its challenges: you don’t get paid unless you sell, you can work long hours and still have no paycheck, and you have to adapt to changing market conditions. That…

Read More→

How 280 Characters Impacts Twitter for Real Estate

Twitter for Real Estate

Do you use Twitter for real estate marketing? It’s not something we’ve discussed here on the blog very often, mostly because there are so many social media options. When using social media, it makes sense to focus on Facebook for targeting and Instagram for photos. However, that doesn’t mean Twitter is useless, especially now that…

Read More→

Thanksgiving Marketing (FREE DOWNLOAD!)

Thanksgiving

The holiday season gives us so many opportunities to reach out and connect with others, it’s almost not fair that things are more spread out. But you take advantage of what’s available!

Thanksgiving is a great holiday because it’s right before things get crazy for the Christmas season. The pace in November is still slow enough to enjoy.

We recommend getting in one more pop-by before the weather gets bad in most areas of the country. And we’re about to give you some fun marketing ideas – and a FREE DOWNLOAD!

How NOT to Do an Open House

Open House

If you’ve been following Printerbees for a while, you know that we love live video and video tours as an alternative to open houses. The technology is amazing, and you’re much safer than when strangers are in the home with you.

However, there are still markets where open houses are the preferred method. Perhaps your buyers are not of the age where they are familiar or comfortable with technology. Or perhaps the market is so strong in your area that an open house is a great way to get multiple bids.

Regardless, there are still plenty of reasons to do a regular open house. However, you want to ensure you do them the right way. So AVOID making these crazy mistakes – some of which I’ve seen this week!

Where to Get a Great Real Estate Mailing List

Real Estate Mailing List

We’ve talked a lot about the importance of direct mail marketing in your overall marketing mix. Postcards and flyers, along with your business card, can really help you stand out in an area.

You can reach a farm area in a variety of ways – Every Door Direct Mail®, for instance, or by doing in-person pop-bys. But what if you just want to mail to everyone directly?

What makes a great marketing mailing list? And where do you get one?

Staying Professional While Helping Clients Through Hard Times

Clients in Tough Times

We’d like to think that being a real estate agent is always a joy. You’re always helping someone move up and move into something better.

Unfortunately, that’s not the case. Sometimes clients come to us because they are in the middle of a very difficult or stressful time. Divorce, downsizing, or losing a spouse can all cause someone to need to buy or sell a home.

As real estate professionals, it can be difficult to help clients with real estate when their personal problems seem overwhelming. Here are ways you can keep it professional while still being compassionate.

Keeping Prospecting Ethical in 2018

Ethical Marketing 2018

I’m already SO excited about the new year. There’s just something about a new calendar that feels like a fresh start. And who couldn’t use a fresh start every once in a while?

There are so many new trends in real estate marketing, along with exciting new ways to reach out to customers. However, I’m a stickler for doing things right.

So, to keep your marketing ethical in 2018, avoid these marketing tactics!

Creating Your 2018 Real Estate Marketing Plan

2018 Marketing Plan

Last week I talked about real estate marketing trends for 2018. However, trends only take you so far. You need an honest-to-goodness PLAN if you want your 2018 real estate marketing to bring you success.

To many of us do things in a scattered way – we may send a postcard, then post a couple times on Facebook, send one email, and wonder why things aren’t working. The reality is you need to be consistent with your marketing.

So how do you make that happen?

Real Estate Marketing for 2018

Real Estate Marketing for 2018

Fall is the perfect time to start planning your real estate marketing strategy for next year. Your business may be slower right now, and the holiday hustle and bustle hasn’t begun.

As you think about 2018, you may wonder what trends are coming up that you should take advantage of. Here are some of the key ways you will want to expand your real estate marketing in 2018.